---
title: Picup Media is becoming GemIQ
image: https://pages.gemiq.com/hubfs/4-Aug-15-2025-12-42-38-4470-AM.png
---

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![GemIQ Logo Color](https://pages.gemiq.com/hs-fs/hubfs/GemIQ%20Logo%20Color.jpg?width=150&height=38&name=GemIQ%20Logo%20Color.jpg "GemIQ Logo Color")

## Picup Media is becoming GemIQ

From April 20, 2026, Picup Media will be operating as GemIQ.

Your products, access, data and support remain exactly the same.

![LP\_Picup Media is now GemIQ-1](https://pages.gemiq.com/hs-fs/hubfs/LP_Picup%20Media%20is%20now%20GemIQ-1.gif?width=800&height=420&name=LP_Picup%20Media%20is%20now%20GemIQ-1.gif "LP_Picup Media is now GemIQ-1")

[Keep Receiving GemIQ Emails](https://pages.picupmedia.com/gemiqupdate-form?hsLang=en)

## [What's c](https://pages.gemiq.com/gemiqupdate#changing)hanging and when

## **Why we’re becoming GemIQ**

Over the past decade, we’ve built alongside jewelers as the industry has become faster, more digital, and more judged online. What began with better visuals has evolved into a connected system that helps you **capture, present, sell, and scale** with consistency.

**GemIQ is the name for that system.**

GemIQ brings our **tools + software** together into one platform -so you can capture faster, present more consistently, and scale your output without sacrificing quality or control.

And while the name is new, what you rely on isn’t: the same team, the same products, and the same service standards - now under one clear brand.

 

- ![Untitled design (1)-Jan-06-2026-05-47-39-1615-AM](https://pages.gemiq.com/hs-fs/hubfs/Untitled%20design%20(1)-Jan-06-2026-05-47-39-1615-AM.png?width=1920&height=1080&name=Untitled%20design%20(1)-Jan-06-2026-05-47-39-1615-AM.png)
- ![PUM - Brand Photos-30](https://pages.gemiq.com/hs-fs/hubfs/PUM%20-%20Brand%20Photos-30.png?width=1920&height=1080&name=PUM%20-%20Brand%20Photos-30.png)
- ![Untitled design (2)-Jan-06-2026-05-48-45-7761-AM](https://pages.gemiq.com/hs-fs/hubfs/Untitled%20design%20(2)-Jan-06-2026-05-48-45-7761-AM.png?width=1920&height=1080&name=Untitled%20design%20(2)-Jan-06-2026-05-48-45-7761-AM.png)
- ![PUM - Brand Photos-19](https://pages.gemiq.com/hs-fs/hubfs/PUM%20-%20Brand%20Photos-19.png?width=1920&height=1080&name=PUM%20-%20Brand%20Photos-19.png)
- ![Untitled design-Jan-06-2026-05-46-34-7297-AM](https://pages.gemiq.com/hs-fs/hubfs/Untitled%20design-Jan-06-2026-05-46-34-7297-AM.png?width=1920&height=1080&name=Untitled%20design-Jan-06-2026-05-46-34-7297-AM.png)
- ![PUM - Brand Photos-25](https://pages.gemiq.com/hs-fs/hubfs/PUM%20-%20Brand%20Photos-25.png?width=1920&height=1080&name=PUM%20-%20Brand%20Photos-25.png)
- ![Untitled design (3)-4](https://pages.gemiq.com/hs-fs/hubfs/Untitled%20design%20(3)-4.png?width=1920&height=1080&name=Untitled%20design%20(3)-4.png)
- ![PUM - Brand Photos-12](https://pages.gemiq.com/hs-fs/hubfs/PUM%20-%20Brand%20Photos-12.png?width=1920&height=1080&name=PUM%20-%20Brand%20Photos-12.png)
- ![Untitled design (4)-2](https://pages.gemiq.com/hs-fs/hubfs/Untitled%20design%20(4)-2.png?width=1920&height=1080&name=Untitled%20design%20(4)-2.png)

---

## **What we recommend (15 seconds)**

### 1) Reply once (recommended)

If you received the email from Steve, simply **hit reply** and type **“Received”** (or ask any question). This helps your inbox recognise future GemIQ emails as legitimate and wanted.

### 2) If you ever find us in Spam/Junk

Open the email and tap:

- **Not spam** (Gmail), or
- **Not junk** (Outlook)

**Note:** During the transition, you may receive emails from **both domains**. That’s expected.

---

## **What's Changing**

- Our brand: From Picup Media to GemIQ
- You’ll see **GemIQ** across trade show presence, emails, packaging and software
- Our email sender domain will change from**April 20, 2026**

## **What’s NOT changing**

- Your **logins, account access, support and data**
- Your **support team and service standards**
- The way you use your products day-to-day

---

## **How to recognise legitimate emails from us**

During the transition, legitimate emails may show:

- Sender name: **GemIQ** (or **Picup Media now GemIQ**)
- Familiar links to our official website and support channels

We will **never** ask for your password by email.

We will **never** request sensitive payment details by email.

If anything looks unusual, contact Support and we’ll confirm immediately.

---

## **FAQs**

**Do I need to do anything?**

No. The only recommendation is to reply once (or save us as a contact) so our future emails don’t get missed.

**Will my login or access change?**

No. Your access and data remain the same.

**Will invoices change?**

Invoices will progressively reflect GemIQ branding. During the transition you may see **“Picup Media (now GemIQ)”** for continuity.

**Why am I seeing a different sender name?**

GemIQ is our operating brand going forward. The team and service remain the same.

**What if I stop receiving emails?**

Check Spam/Junk and mark our email as **Not spam / Not junk**, then contact Support so we can help immediately.

---

## **Need help?**

**Support:** [support@picupmedia.com](mailto:support@picupmedia.com)

(If you’re contacting us about email delivery, include **“Email delivery”** in the subject.)

**Last updated: January 28, 2026**

 Copyright © 2026 Picup Media (now GemIQ). All rights reserved.

[Terms of Service](https://picupmedia.com/terms-of-service) | [Privacy Policy](https://picupmedia.com/privacy-policy)

 Follow [@gemlightbox on Instagram](https://www.instagram.com/gemlightbox)

![Picup Media Logo](https://pages.gemiq.com/hubfs/Picup-Media_Picup%20Media_Logo_Colour-DT_RGB.png)

## GemStudio Beta

 The Future of Jewelry Photography Has Arrived.   
 GemStudio is changing how the jewelry world captures content. One click for hyper-realistic model shots - no studio, no models, no photographers. Now in private beta. Early access is limited.

 Get early access + 5 free credits before our full release. Access opens in waves. Get on the list and stay ahead. 

[Join the waitlist](https://pages.gemiq.com/gemiqupdate#waitlist-form)

![Jewelry 1](https://pages.gemiq.com/hubfs/22713gemcampro1_1fc37f86_1.jpg) ![Model 1](https://pages.gemiq.com/hubfs/22713gemcampro1_1fc37f86_2.jpg)

![Jewelry 2](https://pages.gemiq.com/hubfs/UN02791_b3e1031e_1.jpg) ![Model 2](https://pages.gemiq.com/hubfs/UN02791_b3e1031e_2.jpg)

![Jewelry 3](https://pages.gemiq.com/hubfs/UN-0110_1.jpg) ![Model 3](https://pages.gemiq.com/hubfs/RN-0098_1.jpg)

![Jewelry 4](https://pages.gemiq.com/hubfs/UN-0147_1.jpg) ![Model 4](https://pages.gemiq.com/hubfs/UN-0147_2.jpg)

![Jewelry 5](https://pages.gemiq.com/hubfs/UN-0151_1.jpg) ![Model 5](https://pages.gemiq.com/hubfs/UN-0151_2%20copy.jpg)

![Jewelry 6](https://pages.gemiq.com/hubfs/22716gemcampro2_bdf40299_1.jpg) ![Model 6](https://pages.gemiq.com/hubfs/22716gemcampro2_bdf40299_2.jpg)

![Jewelry 7](https://pages.gemiq.com/hubfs/UN02691_6f3587dc_1.jpg) ![Model 7](https://pages.gemiq.com/hubfs/UN02691_6f3587dc_2.jpg)

‹

›

## Fully Customizable Skin Tone

 With GemStudio’s One Click Skin Tone Feature, you can instantly switch between light, medium, and deep tones. No extra shoots. No hiring models. Just jewelry that every customer can see - and see themselves wearing.

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[Join the waitlist](https://pages.gemiq.com/gemiqupdate#waitlist-form)